Unit 2: What's Menthol Got to Do with It?

Featured Video / Intro to the Unit

Menthol is a Social Justice Issue!

Learning Objectives

  1. Explain how menthol works to increase the amount of nicotine used 
  2. Learn about the history of how tobacco companies have targeted the African American community
  3. Discuss the political and social factors of the African-Americanization of menthol cigarette use 
  4. Realize how menthol is a social justice issue 


Activity Preview


Unit PowerPoint

A PowerPoint with many moments and opportunities for student discussion.

Lesson 2.1: Targeted Marketing

Info-rich activity that provides an overview of key issues and allows for discussion.

This type of activity pushes students to think outside the box and respond creatively. 

Unit Kahoot!


Fun, interactive quiz played as a team or individual.

Unit Discussion Guide

Conversation starter for a young person and a trusted adult in their life.