Too Cool for Juul: Deconstructing Pod-Based Ads
Educators should download the lesson plan and activity materials which contains speakers' notes.
1. For students to understand how the pod-based system manufactures target younger audiences with deceptive and inaccurate messages in their product advertisements.
2. Through this lesson they will be able to create new ads that send more accurate messages related to their concerns around this product.
Whether you have more teaching time or want to dive into similar topics to form a lesson, here are just a few options of other Toolkit curriculum items that you can use with this activity.