Activity: Tobacco Advertisement Analysis


Educators should download the lesson plan and activity materials which contains speakers' notes.


1. Students will complete an analysis of tobacco advertisements published from the 1940’s to present day.

2.  During the analysis, students will explore various strategies utilized by the tobacco industry to target different demographics.  




This type of activity pushes students to think outside the box and respond creatively.

Ways to Describe This Activity



Preview of Tobacco Advertising Analysis Worksheet

Branching Out

Whether you have more teaching time or want to dive into similar topics to form a lesson, here are just a few options of other Toolkit curriculum items that you can use with this activity.


Discussion Guide

Students can have a conversation with a trusted adult about tobacco.



This gives students an overview of tobacco, including the harms associated with using it.


Tobacco Curriculum

Want to see all of the tobacco curriculum available on the Toolkit? Click on the title/heading above.