Cancer Institute A national cancer institute
designated cancer center

Stephen P. Fortmann, MD

Publication Details

  • Smokers' challenge: immediate and long-term findings of a community smoking cessation contest.

    King AC, Flora JA, Fortmann SP, Taylor CB. Am J Public Health. 1987; 77 (10): 1340-1

    The present study examined the effectiveness of a community-based smoking contest in helping 500 smokers maintain three months postcontest and one year postcontest abstinence. The majority were chronic smokers with a limited number of previous quit attempts. The three- and 12-month postcontest quit rates were 19 per cent and 15 per cent, respectively, rates exceeding naturally occurring community cessation rates. The contest was found to be more cost-effective than quit smoking classes.

    PubMedID: 3631371

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