Information Resources & Technology

Online Video

The Web Services team offers help and support for posting video content to Stanford Medicine websites and the School of Medicine's and Stanford Hospital's YouTube channels. Designed to ensure high performance, our cloud-based distribution tools support universal streaming to devices such as iPad, iPhone, Android, and other mobile devices.

If you want to embed a video in a School of Medicine site see the resources below or contact the Web Help desk so we can help you directly.

1. Record/Produce Your Video - Get Started

Capturing course lectures

The EdTech Group provides automated lecture capture for events in the Li Ka Shing Center. Visit the EdTech site for more information

If you want to record a non-course lecture or event you will need to arrange for your own capture and post-production services. We can provide information on outside vendors who offer reliable service. You may also wish to contact one of the on-campus service providers:

2. Format and Encode Your Video

SHC YouTube Channel

All requests regarding the branding and upload of videos to the Stanford Hospital YouTube channel are handled by the SHC Media group. For more information, please contact Linda Apeles.

Phone: 650-725-6625

We can support video files in the following formats (you'll need to rip from a DVD if needed):

File size: < 500MB

File type: H.264, .mp4, .mov, .avi, .wmv or .flv

Minimum dimensions: 600px Wide

Audio: AAC, 128 hz

Bitrate: Files submitted for posting will be re-encoded into a multiple formats so please set the bitrate sufficiently high to ensure a quality final video, while keeping within our file-size limit.

YouTube branding for the School of Medicine Channel: All clips posted to the school's YouTube channel must include the SoM logo bumper at the beginning, and end with the school's copyright outro. Please also provide a short description and a list of keywords to post with your video on YouTube.

16:9 Intro/Outro Bumpers
4:3 Intro/Outro Bumpers




3. Post Your Video - Two Options

There are two options for posting videos to a school web page. The first is to upload to the School of Medicine's and Stanford Hospital's YouTube channels. The second uses our private streaming cloud service, Akamai.


Why YouTube? - The benefits:

  • Easiest way for people to find your video with organic search.
  • A larger viewership for your content outside of the school's web environment.
  • Easiest way to embed video with a familiar player.

Note: All YouTube videos must be properly consented and branded per the respective standards of the SoM and the SHC YouTube channels.

See Example »


Why Akamai? - The benefits:

  • You control the visibility and audience for your video
  • The user experience is totally under Stanford's brand.
  • Good for driving people to your site directly without people going through YouTube.

We use the JWPlayer for embedding on Stanford sites.

See example »

Speaker and Copyright Consent

Speaker consent

You will need to secure consent from any individuals featured in your video. In most cases, the university's Creative Commons consent form will suffice. This online form grants us permission to distribute the recording and provides information about any copyrighted materials that are used in the recording. See Online Speaker Release.

Note: If a video is created as part of a human subjects research project, there are strict permissions and protocols that must be followed. For further information, please contact the Stanford IRB Research Compliance Office.


The Health Insurance Portability and Accountability Act of 1996 (HIPAA) contains standards and rules which govern the treatment of individually identifiable health information. Under no circumstances should health information about a patient—whether being treated at the Stanford University Medical Center or elsewhere —be disclosed without express written consent from the patient or his or her guardian. See the University's online HIPAA resources for more information.

Whenever personal medical information is disclosed, you will need to have the participant sign the school's HIPAA Release. For further assistance, please feel free to contact the school's or hospital's privacy officers. See:


All copyrighted information (text, images, icons, programs, video, audio, etc.) must be used in conformance with applicable copyright and other law. Copied material must be properly attributed. Plagiarism of digital information is subject to the same sanctions as apply to plagiarism in any other media.

If you plan to make your video available for public viewing on your site, you will need to remove or block out all materials in a presentation that violate copyright policies.

Stanford Medicine Resources:

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