Challenges and Tips for Expanding Your Business into China

Challenges and Tips for Expanding Your Business into China

Tuesday, February 14, 2011, 6pm - 9pm

Wilson Sonsini Goodrich & Rosati
650 Page Mill Road, Palo Alto, CA, 94306, United States

For additional information and to register, click here.

Matt Levy will provide an overview of his experience working and living in China managing a business unit for various life science and diagnostic companies. Some of the topics will include choosing a legal entity, cultural differences, sales and marketing challenges as well as common pitfalls to avoid.

Speaker Bio

Matt Levy is a 10-year industry veteran heading his specialty firm, 55 Star Ventures, to sell and market life science and diagnostic products in China.
Previously, as Sr. Director International Market Development for Akonni Biosystems, he led their international expansion into new geographic markets. Prior to joining Akonni, Matt was Director, International Market Development at Luminex Corporation where he successfully launched operations into Asia. He obtained his initial experience operating in Asia while he was at Applied Biosystems (Life Technologies) where he managed the Protein & Small Molecule business unit while residing in China. In addition to his international experience, Matt spent several years in the IBM Life Sciences group where he was responsible for developing and commercializing partner based solutions in various fields such as medical imaging, bioinformatics and protein analysis.

Matt has a BS, Business Administration and MS, Computer Information Systems & Quantitative Business Methods from California State University, East Bay. In addition, he has a MBA from Carnegie Mellon University with concentrations in Strategy, Finance and Entrepreneurship.